Starbucks ‘Come Together’ campaign expanding across the country
Starbucks is expanding its "Come Together" campaign across the country.
Last week, Baristas in D.C. area stores were asked to participate in a writing exercise urging politicians to find a common ground on the so-called fiscal cliff.
As this continues, coffee lovers in Memphis and other cities may find a “Come Together” message written on their coffee cups too.
While the campaign was specifically asking D.C.-based store employees to write “Come Together” on their customers’ cups, the company saw the initiative grow organically to reach broader audiences due to positive national response - according to Starbucks Media Relations.
A Starbucks spokesman said stores nationwide asked to join in.
Ceo Howard Schultz told employees in a letter that, "We all have a responsibility to send our elected leaders a respectful, but potent message."
